Who it’s for
«An idea but no product»
We will validate demand and shape the concept before you invest in development.
«A technical founder»
To build what people pay for. I take on research, priorities and the path to the first paying users; you take the technology.
«An MVP for investors»
I help startups raise investment: product, team and the investor pitch.
The path from idea to MVP
Bring me in at any stage — or let’s go the whole way together.
Research
Market analysis, defining the target audience, and identifying and prioritizing user problems and needs.
Solution discovery
Solution hypotheses, competitor analysis, and developing and aligning the product concept (wireflows).
Design & validation
Design sprints, prototyping, UX research, A/B testing and design approval.
Development readiness
Concepts, prototypes, user flows and scenarios, strategy from MVP to MLP.
Launch & scale
From first users to PMF and scaling: I test hypotheses fast, find growth levers and build a team that scales the results.
How to start
- 01
Free intro session, 30 minutes
I listen to what you are building and honestly say what I see. You leave with the three main risks and growth levers.
- 02
A plan for the first steps
How to test the idea before investing heavily in the product: which hypotheses to test first and how long it will take.
- 03
We pick a format
One-off consultations, monthly advisory or a CPO for your project — starting from the stage you are at.
Formats and prices
Start with a free intro session — then we’ll pick the format that fits.
- 01Free intro session30 minutesThe 3 biggest risks and growth levers for your product.FREE
- 02Consultation1 hourA deep dive into your idea, challenge or product, with an action plan.$150
- 05CPO for your project3+ monthsI take ownership of the product: strategy, team, results.PRICE AGREED AFTER THE FREE INTRO SESSION
Products I led as CPO and Product Advisor
Yana Kovalenko — Product Leader and CPO
- 9 years as Product Leader and CPO
- 30+ ML product launches
- Teams of 50+ people — from idea to an audience of millions
- Co-founder and CPO of Practim: 10,000+ users, investment raised
- I work in English and Russian
Questions and answers
I only have an idea — where do I start?
With the free intro session: at the idea stage mistakes are cheapest, so first we validate demand — before you invest in development.
Can I bring you in for part of the way?
Yes. You can bring me in at any stage — from research to launch — or we can go the whole way together.
What does development readiness include?
Concepts, prototypes, user flows and scenarios, and a strategy from MVP to MLP.
I am a technical founder — how will you help?
I take on research, priorities and the path to the first paying users, while you focus on the technology.
How much does the path to an MVP cost?
The first 30-minute review is free, a one-hour consultation is $150. Advisory and a CPO role are priced after the review, based on your stage and task.